One of the things I love about managing websites is monitoring analytics. Also, one of the things I hate about managing websites is monitoring analytics. I know it sounds as if I’m contradicting myself, but, I believe it is possible to love and hate something at the same time! I enjoy looking at the patterns of data and trying to develop a useful picture about how much my site has been viewed. But, I hate it when I discover it hasn’t been visited as often as I would like. Analytics uses modeling to aid in improving business performance. This type of modeling was once only used by operations research and business analysts so if you have mastered this science, rank your selves right up there with the super educated.
There are many different platforms but they all operate on the principle of delivering information about a site in an easy to read format. Go Daddy’s site is no different and delivers exceptional results. If you are a Go Daddy customer or reseller, log into your account and launch the control center. The control center provides tabs for the Dashboard, Marketing, Account settings, and more.
Select the Marketing tab to provide a list of marketing resources. In the top left of the screen, select Analytics.
Afterwards, you will be prompted to launch Site Analytics. Once launched, the screen will display statistics concerning visitors to your site, the origins of the visitors (country, state, city, zip code), etc. At the bottom of the screen, there are widgets that can be clicked and dragged across screen to replace the other bits of info such as keyword searches.
As you can see, Keyword Searches has been replaced by Bounces.
There are many other features available to provide you with as much or as little information as possible with it all dependent on what the functions are needed .